Erica Campbell Byrum, Director of Social MediaErica Campbell Byrum is a real estate marketing expert with more than ten years of experience, co-author of Youtility for Real Estate, a recipient of the 2014 PR News Social Media MVP Award, and a frequent industry speaker. Byrum is responsible for developing and managing the corporate social media road map and has pioneered For Rent Media Solutions™’ strategic social media path through the launch of FRSocial, a complete social media management, reputation management and resident retention offering. Find Erica on Twitter and LinkedIn.
Lea Erbskorn, Social Media CoordinatorLea has worked for For Rent Media Solutions since November 2015. In her role, she assists with developing, executing, and optimizing a social media plan across multiple channels, including the ForRent.com® blog. Erbskorn also leads the video initiatives for the ForRent.com brand and helps build relationships with consumers and social media influencers to generate awareness of the For Rent Media Solutions brand. When she’s not posting for ForRent.com, she likes to social with friends, be the “class clown”, and work on her personal blog.
Maggie joined the team at For Rent Media Solutions (FRMS) in March of 2014. In her role, she handles all press-related aspects of FRMS. This includes press releases, interviews, internal and external alerts about new products, updates, promotions, etc., and creating and maintaining relationships with the media. In addition to press, Maggie is the editor for all pieces and manages targeted content for After55.com™ and ForRentUniversity.com® and newsletters across all the brands.
Amber is the Social Media & Content Manager for For Rent Media Solutions™ and has been with the company since April 2007. In her role, Amber helps execute and optimize a social media strategic plan across multiple channels, as well as manages the company’s social media product. This includes blogs, social networks, video sharing sites, and other conversational media. She spends a great deal of time building relationships with consumers, social media influencers, and bloggers to generate awareness of For Rent Media Solutions brand. In her free time, Amber loves running, #hashtags, and DIY projects.
Ilona Sklyarevsky, Search Marketing CoordinatorIlona has worked for Rent Media Solutions since June 2015. In her role, she assists in managing various content initiatives for the ForRent.com blog, including managing project statuses, tracking, performance reporting and analysis. Her search marketing responsibilities include conducting keyword research, providing analysis and recommendations for optimizing campaigns. Sklyarevsky also performs competitive research analysis and assists with copy development and testing. In her free time she is dedicated to creating art projects, reading and traveling the world.
Nikki Henning, Marketing and Event CoordinatorNikki has worked for For Rent Media Solutions since January 2015. She plans and executes all national and local tradeshows and company events. She also works to develop brand consistency with promotional vendors while keeping all FRMS items as innovative as possible. Henning strives to maintain For Rent Media Solutions’ strong and cultivating presence at all the events in which the company participates. When she is not coordinating events she spends her time cooking, taking her dog out on the beach and dancing!
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