According to a study conducted by the National Apartment Association in June 2010, 76 percent of consumers now believe renting to be a better option than homeownership; that’s a 5 percent increase from 2008! With the ever-changing real estate landscape, it’s clear that consumers are rethinking the way they approach the home search process. In fact a recent study by Hitwise notes there has been significant growth in the search term “homes for rent” versus “houses for sale” between July 2009 and early July 2010. As such, ForRent.com has formed an exclusive partnership with newly redesigned Homes.com which will allow consumers to have more options when searching homes for rent.
When a consumer goes to Homes.com to search for a home, in addition to being able to search for homes for sale, a consumer will now be able to select from a variety of rentals, such as apartments for rent, homes for rent or senior living. The search can be narrowed down based on criteria such as city, state or zip code as well as property type and price range.
“A Harris Interactive study noted, 25 percent of people who plan to move in the next three years say they will search for both homes for rent and homes for sale,” noted Terry Slattery, president, For Rent Media Solutions. “By partnering with Homes.com, we are offering more variety for people searching for homes.” This is just another example of how ForRent.com is increasing it’s online presence to make the apartment search process easier for consumers.
For additional ways ForRent.com is making the apartment hunting process easier, check out our recent news: ForRent.com Launches New iPad Application To read more about the Homes.com partnership: ForRent.com’s Forms Exclusive Partnership with Homes.com