Tag: "management"

The Power of Text

March 8, 2011 | 0 Comments

With 82% of American adults owning a cell or smartphone, and 72% sending text messages1, it just makes sense to use the power of text to communicate with your residents and prospects.  Short codes, keywords and text abbreviations have become vernacular.  Properties that utilize text messaging are sure to tap into their next generation of […]

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Dear Fair Housing Lady

August 18, 2010 | 0 Comments

Dear Fair Housing Lady, It’s summertime, and the living is easy, but here at our apartment community we have folks who don’t want to wear swimming suits and swimming trunks in our pool.  I don’t mean that they want to go naked (thank goodness for small favors!) but they want to wear things like their […]

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Reach Prospective Renters: Multi-channel Messaging

June 21, 2010 | 0 Comments

Challenging economic times require many marketers – including apartment community professionals – to step up their current marketing efforts. By creating an integrated, multi-channel approach, apartment communities and management companies can truly differentiate themselves from the competition with a holistic approach. Multi-channel marketing simply means using a variety of media to get your message across.  […]

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What amenities do residents really want in their apartments?

What amenities do residents really want in their apartments?

March 12, 2010 | 1 Comment

What amenities do residents really want in their apartments? Renters often wonder which amenities will add the greatest appeal to their apartments. To help answer this question, we regularly analyze data from actual renters searching for properties on ForRent.com to determine the most in-demand amenities. Here’s what we found: 1. Dishwasher. This is a convenience […]

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Don't Miss The FAA Social Media Panel

Don’t Miss The FAA Social Media Panel

August 26, 2009 | 1 Comment

From August 26-28, the Caribe Royale Orlando All-Suites Hotel will open its doors to more than 450 multi-housing professionals for this year’s Florida Apartment Association (FAA) conference. The conference encourages attendees to “Catch the Next Wave” of industry innovations. On Friday, August 28, attendees will also have the opportunity to listen to some of the most […]

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