Generation C - ForRent.comNow that you’ve learned about the first  of the 4 “C’s”, creation, it’s time to move on to the next: curation. Be sure that the content you’re sharing on your social pages is relevant and interesting, because if Gen C likes something, chances are they’ll share it with their networks. Using platforms like Facebook and Twitter, which allow for commentary, they’re likely to offer their opinion when sharing your posts.

 

In fact, over half of all Gen C’ers say they talk to friends about videos after watching them on YouTube. Creating a community video showcasing the best features and amenities is a fantastic way to reach this generation, and ForRent.com’s YouTube Apartment Search App makes it easy for consumers to find your video and listing.

 

 

 

 

 

Stay tuned for how to market to this generation using the next “C”, Connection!

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